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The Next Industrial Revolution
Alex Steffen, 29 Oct 03

Sustainability, done right, makes businesses money. A new documentary about the work of Bill McDonough and Michael Braungart, The Next Industrial Revolution, shows the leaps in green materials, environmental design of buildings, eco-efficiency of industrial processes and reconceptualized business models that have helped companies like Nike, Ford and Herman Miller radically reduce their waste and toxic emissions while becoming more profitable.

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