Rural India is a phrase which is essentially synonymous in the media with extreme poverty. We hear more and more about the urban tech boom in India, but, by and large, the media's ideas about what's happening outside of the big cities seems pretty frozen in time. As Omkar Goswami writes, "Rural India is a huge, heterogeneous entity that many of us know little of. Consequently, we often think it as a vast tract of woefully poor people, who labour under the scorching sun with rude ploughs and emaciated bullocks."
But rural India includes hundreds of millions of people, living very different lives, and undertaking profound and rapid change. What kinds of changes? How profound? How quick?
To find out, Goswami's team mined data from the 2001 Census of India and recent National Sample Surveys, and have reported back in a piece, Changing Contours of Rural India. Among their findings:
*Over 1/3 of all rural households now have a main source of livelihood other than farming;
*An increasing percentage of households live in permanent dwellings;
*Families are investing more in the education of their children;
*19% of rural households owned TVs (other surveys I've seen have shown that radio ownership is now nearly universal, creating interesting opportunites);
* and, must stunningly to me, especially in light of microcredit's successes, over 30% of rural households had at least one bank account.
All this said, the problem ain't fixed. There is still overwhelming and appalling poverty is rural India -- and in some places it's getting worse, not better. But it's also clear the dynamic is, in many places, changing quickly.
Makes we want to know more. Some other things I'd like to hear more about:
*the extent to which rural alternative energy programs (like the barefoot solar engineers) are working;
*the extent (and implications) of rural cellphone penetration -- is it keeping up with the rest of Asia? How is it changing life? Are efforts to use mobiles to provide access to key information paying off?
*the extent of change in status and opportunities for rural women, especially young girls. Are rural Indian women in fact at the center of adoption of the Net and computers? Are family planning efforts working?
(via Suhit's excellent blog)









