Biomimicry -- product design based on features from the organic world -- is truly worldchanging. We talk about biomimicry quite often here, so it's nice to run across a good summary article laying out the basics of what's being done today with biomimetic design. The Wired article "Ideas Stolen Right From Nature," although largely a straightforward survey of consumer applications for biomimetic processes, nicely portrays the methodology's real-world and present-day uses. WorldChanging readers will be familiar with most of the ideas the article talks about, but it's a good quick summary for the uninitiated.
To be nit-picky, that's a Wired News article, not Wired magazine.