Dina Mehta is a qualitative researcher, with 15 years experience, based in Mumbai, India. She spent the first 10 years of her career with IMRB, India's largest market research agency. She set up her own consultancy firm, Explore Research & Consultancy
in 1998, offering clients a comprehensive qualitative research consultancy on brands, products and services. Recently, she's been exploring the area of social software in the context of creating and adapting collaborative tools for research. And in getting companies to adopt some of these tools - both for internal project management and for external communications. With the hope that new cultures of communication would be initiated and nurtured through the intelligent and effective use of community and collaboration technologies.
Some beliefs that drive her - "abundance", a philosophy that suggests, 'share-learn-grow', optimism about the future, and stretch that is implicit in a philosophy that says YES AND ! Her thoughts, musings and endeavours can be found at her blog - Conversations with Dina
Email Dina at email@example.com